Free NZ shipping on orders over $80 | Click & Collect available | Use code COVID for 10% off your order 😘

Chroma Creme Blue Dyes

Chroma Creme Blue Dyes

Regular price
Sold out
Sale price
Tax included. Shipping calculated at checkout.

L'Oréal Professionnel Série Expert Chroma Crème Blue Shampoo 300ml has the ability to neutralize certain unwanted undertones especially from brown to light brown hair. In this case, this shampoo not only washes the hair deeply but also neutralizes orange tones. It is perfectly normal for newly dyed hair to lose some of its primary pigments after washing. Consequently, it is also normal for some tones to appear on the surface of the hair. Therefore, this shampoo has a blue pigmentation that ends up offsetting this loss of color. At the same time, this shampoo is essential for maintaining the natural color of the hair, avoiding changes in undertones, particularly with sun exposure.

This Chroma Crème range is made up of several neutralizing shampoos suitable for different hair colours. Each of them ends up offering an instant fix with the utmost care. In this sense, these shampoos are the result of the unique collaboration between L'Oréal Professionnel Paris coloring and care laboratories. Furthermore, to work perfectly, they have powerful colored pigments 10 times smaller to penetrate more easily into the hair fiber. In addition, each shampoo is free of hair-damaging ingredients. Thus, the hair not only ends up having a radiant, shiny and uniform color, but also ends up being smoother and perfectly clean. In short, this shampoo washes the entire hair and scalp helping to neutralize orange undertones typical of brown hair.


  • Texture: liquid;
  • Hair issues: orange undertones;
  • Time of application: during bath or shower;
  • Hair type: all types of brown hair;
  • Main benefits: neutralizes orange undertones in hair, cleanses hair and scalp perfectly, leaves hair shinier and smoother.

Main Ingredients

  • Blue pigments neutralize orange undertones in the hair. Moreover, this shampoo has ten times smaller pigments than normal for greater penetration of color into the hair fiber;
  • Salicylic acid works in shampoo by exfoliating and breaking down dead skin cells;
  • Sodium Hydroxide has the ability to adjust the pH of products so that they perfectly balance the skin and hair without damaging it.

How to use

Apply L'Oréal Professionnel Série Expert Chroma Crème Blue Shampoo 300ml evenly on wet hair. Emulsify and leave to act for at least two minutes, or more depending on the degree of neutralization you want. Finally, rinse thoroughly with water. Alternate with your usual shampoo.